Cupid (CUPID) Share Price Falls 2.1% Today; Price, Valuation and Sector Analysis

Cupid Share Price stood at Rs 275 on 08 September 2026, down 2.1% from the previous close of Rs 280.9. The move leaves the company with a market capitalisation of Rs 38,087.51 crore. Verified market data also shows turnover of Rs 22.8 crore and valuation multiples that sit at the top end of its industry range.

The session data is clear: the stock opened at Rs 281.4, touched a high of Rs 282.25, slipped to a low of Rs 272.5 and was trading below the previous close at Rs 275. The supplied data confirms the price move but does not establish any company-specific catalyst. What is visible, however, is a combination of a same-day decline, P/E of 274.95, P/B of 76.38, ROE of 31.18% and ROCE of 33.93%.

Cupid (CUPID) Share Price Today: Price Action Analysis

Metric	Value
Current Price	Rs 275
Previous Close	Rs 280.9
Today's Move	-Rs 5.90 (-2.1%)
Open	Rs 281.4
High	Rs 282.25
Low	Rs 272.5
Turnover	Rs 22.8 crore
Market Capitalisation	Rs 38,087.51 crore
Market Cap Category	Large Cap

Cupid Share Price Today reflects a weaker session in which the stock lost ground after the open. It opened at Rs 281.4, briefly moved up to Rs 282.25 and then slipped to an intraday low of Rs 272.5 before trading at Rs 275. That leaves the absolute day change at Rs 5.9 lower, or 2.1% down.

The pattern suggests the weakness developed during the session rather than through a sharply lower open. Turnover of Rs 22.8 crore indicates active trading interest. With a market capitalisation of Rs 38,087.51 crore, the stock is classified in the supplied data as a Large Cap. For readers tracking the live move, the basic takeaway is that the stock gave up early strength and traded closer to the day’s low than the high.

Cupid (CUPID) Fundamental Analysis

Metric	Value
Market Capitalisation	Rs 38,087.51 crore
P/E Ratio	274.95x
P/B Ratio	76.38x
ROE	31.18%
ROCE	33.93%
EPS	Rs 1.02
Book Value Per Share	Rs 3.68
Dividend Yield	0%

Cupid’s reported profitability is strong, but valuation is notably rich. The company trades at a P/E ratio of 274.95 and a P/B ratio of 76.38, while market capitalisation stands at Rs 38,087.51 crore. In the supplied industry dataset, both valuation multiples are at the top of the available range.

Profitability metrics look firmer. ROE is 31.18% and ROCE is 33.93%, both above the industry medians discussed below. EPS is Rs 1.02 and book value is Rs 3.68 per share. Dividend yield is 0, so the current data does not indicate a cash yield from the stock price.

This leaves a mixed but factual picture: strong return ratios alongside very elevated valuation compared with earnings and book value. That is why sector and peer context matter more than the day’s price move alone.

Sector and Industry Context

Metric	Value
Sector	FMCG
Industry	Household & Personal Products
Benchmark Scope	same industry
Company P/E Ratio	274.95x
Benchmark Median P/E	30.78x
Benchmark Average P/E	53.17x
Benchmark P/E Range	7.8x to 274.95x
Company P/B Ratio	76.38x
Benchmark Median P/B	4.39x
Benchmark Average P/B	9.7x
Company ROE	31.18%
Benchmark Median ROE	16.67%
Benchmark Average ROE	21.82%
Company ROCE	33.93%
Benchmark Median ROCE	18.63%
Benchmark Average ROCE	27.62%
Company Market Capitalisation	Rs 38,087.51 crore
Benchmark Median Market Cap	Rs 2,113.1 crore
Benchmark Average Market Cap	Rs 26,590.6 crore

Cupid operates in FMCG within the Household & Personal Products industry. The supplied benchmark covers 31 companies from the same industry, which provides a practical reference for valuation, profitability and size.

On valuation, Cupid’s P/E of 274.95 is far above the benchmark median of 30.78 and average of 53.17. It also matches the benchmark maximum, while the industry range runs from 7.8 to 274.95 across 28 companies with available P/E data. The same pattern appears on price-to-book: Cupid’s P/B is 76.38 versus a benchmark median of 4.39 and average of 9.7, and it also matches the industry maximum, with the broader range spanning 0.4 to 76.38.

Profitability is stronger than the industry middle. ROE of 31.18% is above the median of 16.67% and average of 21.82%, while ROCE of 33.93% is above the median of 18.63% and average of 27.62%. In size terms, the company’s market capitalisation of Rs 38,087.51 crore is above the same-industry median of Rs 2,113.1 crore and average of Rs 26,590.6 crore.

Peer Comparison

Company	Symbol	Market Cap (Cr)	P/E	P/B	ROE (%)	ROCE (%)
Hindustan Unilever	HINDUNILVR	4,63,809.32	30.88	8.99	21.72	28.98
Godrej Consumer Products	GODREJCP	90,050.84	45.94	6.7	15.14	17.96
Dabur India	DABUR	67,454.72	33.8	5.61	16.99	21.37
Colgate-Palmolive (India)	COLPAL	49,936.56	36.55	25.33	80.8	110.06
Procter & Gamble Hygiene and Health Care	PGHH	24,794.81	31.36	28.86	120.51	157.81

Cupid Share Price is also drawing attention because its valuation differs sharply from several established listed peers. Against Hindustan Unilever, Godrej Consumer Products, Dabur India, Colgate-Palmolive (India) and Procter & Gamble Hygiene and Health Care, Cupid’s P/E of 274.95 is far higher than peer P/E ratios of 30.88, 45.94, 33.8, 36.55 and 31.36. Its P/B of 76.38 is likewise above peer P/B multiples of 8.99, 6.7, 5.61, 25.33 and 28.86.

Profitability is stronger than some peers but not all. Cupid’s ROE of 31.18% is above Hindustan Unilever’s 21.72%, Godrej Consumer Products’ 15.14% and Dabur’s 16.99%, but below Colgate-Palmolive’s 80.8% and PGHH’s 120.51%. Its ROCE of 33.93% exceeds Hindustan Unilever’s 28.98%, Godrej Consumer Products’ 17.96% and Dabur’s 21.37%, yet trails Colgate-Palmolive’s 110.06% and PGHH’s 157.81%.

Market capitalisation places Cupid in the middle of this peer set. At Rs 38,087.51 crore, it is smaller than Hindustan Unilever, Godrej Consumer Products, Dabur and Colgate-Palmolive, but larger than PGHH. The peer comparison reinforces the central point: profitability is respectable, while valuation is the main outlier.

Why Investors Are Watching Cupid

• The stock fell 2.1% today, with the price at Rs 275 versus the previous close of Rs 280.9.
• Intraday trade ranged from Rs 282.25 at the high to Rs 272.5 at the low.
• ROE of 31.18% and ROCE of 33.93% are both above industry medians.
• P/E of 274.95 and P/B of 76.38 are materially above industry averages and match the top of the supplied range.
• Peer comparison shows a mid-sized market cap profile but a much steeper valuation premium than several larger FMCG names.

About Cupid

Cupid is classified in the FMCG sector and the Household & Personal Products industry. Based on the supplied company context, its market capitalisation of Rs 38,087.51 crore places it above the industry median but below the largest players in the same benchmark universe.

Track Cupid Share Price on Univest

UseCupid (CUPID) live share-price page,Univest top decliners screener,Univest market blogsto review live stock data, top decliners and related market analysis.

On Univest, readers can track Cupid Share Price with live price updates, fundamental ratios, market capitalisation, sector context and peer comparisons in one place.

Frequently Asked Questions

What is Cupid Share Price Today?

Ans. Cupid Share Price Today is Rs 275. The stock is down 2.1% from the previous close of Rs 280.9, with an absolute day change of Rs 5.9 lower during the session.

Why is Cupid falling today?

Ans. The supplied data confirms that Cupid fell 2.1% today, moving from a previous close of Rs 280.9 to Rs 275. However, the available market data does not establish a specific company-linked catalyst for the decline.

How large is Cupid by market capitalisation?

Ans. Cupid has a market capitalisation of Rs 38,087.51 crore and is tagged in the supplied data as a Large Cap company. That is above the industry median market cap of Rs 2,113.1 crore within the same benchmark universe.

Is Cupid expensive compared with its industry on P/E?

Ans. Cupid trades at a P/E ratio of 274.95, versus an industry median of 30.78 and average of 53.17. Within the supplied benchmark, its P/E also matches the maximum recorded value.

How does Cupid compare on price-to-book?

Ans. Cupid has a P/B ratio of 76.38. That is far above the same-industry median of 4.39 and average of 9.7, and it also equals the highest P/B value shown in the supplied benchmark range.

Are Cupid’s profitability ratios strong?

Ans. Cupid reports ROE of 31.18% and ROCE of 33.93%. Both are above the industry medians of 16.67% and 18.63%, and also ahead of the industry averages of 21.82% and 27.62% respectively.

How does Cupid compare with major FMCG peers?

Ans. Cupid’s P/E of 274.95 is well above Hindustan Unilever at 30.88, Godrej Consumer Products at 45.94, Dabur at 33.8, Colgate-Palmolive at 36.55 and PGHH at 31.36, making valuation the standout difference.

Why is Cupid Share Price attracting attention on Univest?

Ans. Cupid Share Price is attracting attention on Univest because today’s 2.1% decline coincides with turnover of Rs 22.8 crore, high valuation multiples and profitability ratios above several industry benchmark levels.