Stock Market Today: Nifty Trades Flat Near 23,985 as Nifty IT Surges 3.55 Percent for Third Straight Session

Stock Market Today was largely rangebound at the index level, masking a sharp rotation underneath the surface as investors piled into IT stocks while booking profits in FMCG and banking names. The Nifty 50 was trading at 23,985.50, down 10.45 points or 0.04 percent, while the BSE Sensex was at 76,776.27, down 59.51 points or 0.08 percent, as of the afternoon session on 28 July 2026.

The muted index-level moves came a day after the Sensex surged over 1 percent and the Nifty neared the 24,000 mark on 27 July, snapping a five-session losing streak in an oil-led relief rally. Today's session saw the market open on a flat note before Nifty IT extended its rally into a third consecutive day, offsetting weakness in FMCG, banking, and select consumption names.

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Stock Market Today: Key Index Levels

Index	Level	Change
Nifty 50	23,985.50	-0.04 percent
Sensex	76,776.27	-0.08 percent
Nifty Bank	56,800.95	-0.50 percent
Nifty IT	30,487.80	+3.55 percent
Nifty FMCG	48,924.75	-1.29 percent
Nifty Auto	27,874.55	+0.80 percent
Nifty Metal	12,401.80	-0.60 percent
Nifty Midcap 50	17,970.90	+0.20 percent

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Stock Market Today: Sector Rotation Into IT, Out of FMCG and Banks

Nifty IT was the standout performer, jumping 3.55 percent to 30,487.80 and extending its winning run to a third straight session, with the sector drawing sustained buying interest across large and mid-tier technology names. Nifty Auto and Nifty Midcap 50 also posted modest gains of 0.80 percent and 0.20 percent respectively, while Nifty Pharma was nearly flat, up just 0.16 percent.

On the other side, Nifty FMCG was the weakest sectoral index in stock market today, falling 1.29 percent, followed by Nifty PSU Bank down 0.84 percent, Nifty Metal down 0.60 percent, Nifty Bank down 0.50 percent, and Nifty Private Bank down 0.34 percent. The broad-based softness in banking and consumption names stood in contrast to the sharp IT-led rally, underlining how concentrated today's gains were within a single sector.

Stock Market Today: Top Gainers and Losers

Top Gainers	Chg(%)
Lodha Developers	+8.24 percent
TCS	+4.76 percent
Tech Mahindra	+4.32 percent
Eternal (Zomato)	+4.04 percent
Nestle India	+4.03 percent

Top Losers	Chg(%)
Varun Beverages	-7.07 percent
Hindustan Unilever	-6.85 percent
Cholamandalam Investment	-4.77 percent
Bharat Electronics	-4.53 percent
Avenue Supermarts	-4.42 percent

What Is Driving Stock Market Today

Several of today's sharpest movers coincide with June quarter FY27 earnings reactions, since a large batch of companies reported results either late on 27 July or ahead of today's session. Varun Beverages, Hindustan Unilever, Cholamandalam Investment and Finance Company, Bharat Electronics, and Avenue Supermarts all fell sharply, consistent with post-results profit booking or margin concerns flagged in their respective quarterly numbers, while Lodha Developers' outsized gain follows a bullish brokerage note on the stock.

The Nifty IT rally in stock market today builds on the sector's strength over the past two sessions, with TCS and Tech Mahindra among the index's largest contributors today. Continued momentum in IT services stocks, even as global technology-linked markets elsewhere in Asia saw sharp selloffs in AI-related names, points to relatively resilient demand expectations for Indian IT exporters heading into the rest of the earnings season.

Stock Market Today: Outlook for the Rest of the Session

Stock Market Today direction into the closing session will likely hinge on whether Nifty IT can hold its gains and whether banking and FMCG stocks find support after today's declines. Investors should also track incoming Q1 FY27 earnings from the remaining companies still due to report this week, along with global cues from the ongoing selloff in AI-linked stocks across other Asian markets. The final hour of trade often sees renewed volatility as institutional desks square off positions ahead of the closing bell.

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Conclusion

Stock Market Today showed a largely flat Nifty and Sensex masking sharp sector rotation, with Nifty IT surging 3.55 percent for a third straight session even as FMCG, PSU banks, and metals declined. Investors should track sector-specific earnings reactions and global cues in the sessions ahead, and consult a SEBI-registered investment advisor before making any investment decision.

FAQs

What is the Nifty 50 level in stock market today?

Ans. In stock market today, the Nifty 50 was trading at 23,985.50, down 10.45 points or 0.04 percent, as of the afternoon session on 28 July 2026.

What is the Sensex level in stock market today?

Ans. In stock market today, the BSE Sensex was at 76,776.27, down 59.51 points or 0.08 percent.

Which sector is performing best in stock market today?

Ans. Nifty IT is the best performing sector in stock market today, up 3.55 percent and extending its rally into a third consecutive session.

Which sector is performing worst in stock market today?

Ans. Nifty FMCG is the weakest sectoral index in stock market today, down 1.29 percent, followed by Nifty PSU Bank down 0.84 percent.

What are the top gainers in stock market today?

Ans. The top gainers in stock market today include Lodha Developers, up 8.24 percent, TCS, up 4.76 percent, and Tech Mahindra, up 4.32 percent.

What are the top losers in stock market today?

Ans. The top losers in stock market today include Varun Beverages, down 7.07 percent, Hindustan Unilever, down 6.85 percent, and Cholamandalam Investment and Finance Company, down 4.77 percent.

Why did IT stocks rally in stock market today?

Ans. IT stocks extended their rally in stock market today for a third straight session, with TCS and Tech Mahindra among the top contributors, even as some other Asian technology-linked markets saw sharp AI stock selloffs.