Novus Loyalty IPO Subscription Status Day 1
Mon Mar 16 2026
Here, the Novus Loyalty IPO launched on 17th March 2026. Bidding for the issue will close today, 20th March 2026. The primary aim of the Novus Loyalty IPO is to raise ₹60.15 crores from the market. Also, the Novus Loyalty IPO has received an impressive level of subscription, indicating that the shares will be listed at an impeccable premium. Scroll down to check the Novus Loyalty IPO subscription and details.
Novus Loyalty IPO Details
| IPO Open Date | 17th March 2026 |
| Face Value | ₹10 per share |
| Price Band | ₹139.00 to ₹146.00 |
| Lot Size | 1,000 Shares |
| Issue Type | Bookbuilding IPO |
| Listing At | BSE & SME |
| IPO Close Date | 20th March 2026 |
| Listing Date | 25th March 2026 |
The price band for Novus Loyalty IPO has been set at ₹139 to ₹146 per share. Let’s segregate the share quota fixed for different categories of investors.
| Investor Categories | Shares Offered | Shares Percentage |
| Market Maker Shares Offered | 2,30,000 | 5.58% |
| QIB Shares Offered | 19,40,000 | 47.09% |
| NII (HNI) Shares Offered | 5,85,000 | 14.20% |
| Retail Shares Offered | 13,65,000 | 33.13% |
| Total Shares Offered | 41,20,000 | 100.00% |
Novus Loyalty IPO Subscription Status
As of now, the Novus Loyalty IPO has been subscribed to 0.00 times. Of these, 0.00 times are subscribed by retail investors, 0.00 times by non-institutional investors, and 0.00 times by QII (Qualified Institutional Investors).
The healthy subscription status indicates that investors are expecting higher returns at the time of Novus Loyalty’s IPO listing on 25th March 2026. Novus Loyalty also has a positive outlook behind the fresh issue of 0.33 crore shares, which will raise around Rs 400.00 crores.
Novus Loyalty IPO GMP Today
We know that higher subscription levels drive grey-market premiums for IPOs. Let’s explore the Novus Loyalty IPO GMP for 17th March 2026.
The grey market premium for this IPO rises to ₹0.00 per share. It indicates that the estimated listing price per share is Rs 146.00. Numerous factors played a pivotal role in this jump in the GMP of Novus Loyalty IPO. These include higher subscription rates, favourable market sentiment, and investors’ positive attitude towards IPOs.
| GMP DATE | IPO Price | GMP Price | Estimated Listing Price | Estimated Gain |
| 17-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 16-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 15-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 14-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 13-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 12-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 11-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 10-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 9-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
| 8-3-2026 | ₹146.00 | ₹0.00 | ₹146.00 | 0.00% |
About Novus Loyalty Ltd.
Novus Loyalty is a technology-driven company that offers loyalty and reward solutions to various industries such as Fintech, E-commerce, Software, Banking, FMCG, Real Estate, and many more. The company offers a state-of-the-art loyalty solution that is backed by the latest technology in the market. Novus Loyalty offers various loyalty and reward solutions that are either customizable or ready-to-use, such as point-based rewards, event-based rewards, cashback rewards, purchase-based rewards, and many more. The solutions are flexible and can integrate easily into existing infrastructures to provide a seamless customer experience across web, mobile, and physical environments.
Novus Loyalty Limited Financials
The company’s financial analysis is essential before applying for the Novus Loyalty IPO. See the table for Novus Loyalty Limited’s financials.
| Year Ended | 30th Sep 2025 (in cr.) | 31st March 2025 (in cr.) | 31st March 2024 (in cr.) | 31 Mar 2023 (in cr.) |
| Assets | 21.83 | 14.81 | 12.36 | 13.38 |
| Total Income | 71.43 | 104.63 | 73.61 | 59.61 |
| Profit After Tax | 5.80 | 3.58 | 2.96 | 0.55 |
| EBITDA | 7.79 | 5.69 | 4.82 | 2.27 |
| Net Worth | 18.89 | 13.09 | 9.50 | 6.54 |
| Reserves and Surplus | 6.64 | 13.08 | 9.49 | 6.53 |
| Total Borrowings | – | – | 0.82 | 3.53 |
Explanation
Novus Loyalty Limited’s revenue increased by 42.14%, from ₹73.61 crore in March 2024 to ₹104.63 crore in March 2025. Moreover, the company’s PAT increased by 20.94% from ₹2.96 crore in March 2024 to ₹3.58 crore in March 2025.
Technical Indicators
Several technical indicators are available to assess a company’s potential to deliver returns. Use the parameters mentioned below to analyse the technical aspects of the Novus Loyalty IPO.
| Key Indicators | Value |
| PE Ratio (Price-to-Earnings) | 49.89 |
| EPS (Earnings Per Share) | 2.93 |
| RoNW | 30.73% |
| ROCE | 40.64% |
| ROE | 36.30% |
| EBITDA Margin | 10.91% |
| Price to Book Value | 9.47 |
| Market Capitalisation | ₹227.03 Cr. |
Novus Loyalty IPO Listing Expectations
Novus Loyalty IPO Highlights: IPO allotment is still pending, as the bid will close today. However, given the current GMP or market sentiment, it is reasonable to expect higher listing gains for the share. A flat of 0.00% in Novus Loyalty Highlight GMP suggests the estimated listing price per share will be around Rs. 146.00.
It will provide higher listing gains to investors who applied for this IPO. Also, the financial fundamentals of this business made it the experts’ top long-term recommendation.
Novus Loyalty IPO Dates
| IPO Open Date | 17th March 2026 |
| IPO Close Date | 20th March 2026 |
| Allotment | 23rd March 2026 |
| Refund Date | 24th March 2026 |
| IPO Listing Date | 25th March 2026 |
Note: IPO GMP is volatile and depends on market sentiment. Hence, one should conduct their research before investing in it.
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