
Buy, Sell Or Hold: Bajaj Finance, Bajaj Finserv, Cholamandalam Investment and Finance, Shriram Finance, Muthoot Finance — Analyst Forecast
Updated: 25 Sept 2026 • 10:41 am
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India's non-banking finance companies span consumer lending, vehicle finance, gold loans and diversified financial holdings, businesses whose fortunes track credit growth, asset quality and the cost of borrowed funds. This piece checks five listed finance stocks on valuation and profitability.
Sector Snapshot (25 September 2026)
| Stock | LTP (Rs) | 52W High | 52W Low | P/E vs Industry | ROE | Our View |
|---|---|---|---|---|---|---|
| Bajaj Finance | 986.60 | 1,176.40 | 787.90 | 29.65 / 19.07 | 16.68% | Hold |
| Bajaj Finserv | 1,759.50 | 2,195.00 | 1,597.00 | 13.75 / 19.07 | 12.58% | Buy on Dips |
| Cholamandalam Investment and Finance | 1,656.70 | 1,952.50 | 1,299.40 | 24.99 / 19.07 | 17.18% | Hold |
| Shriram Finance | 995.90 | 1,153.70 | 603.15 | 20.61 / 19.07 | 15.21% | Hold |
| Muthoot Finance | 2,821.60 | 4,149.50 | 2,671.00 | 9.93 / 19.07 | 28.01% | Buy on Dips |
Quick Answer
Muthoot Finance stands out among these finance stocks, trading at less than half the industry average valuation while posting the strongest return on equity in the group. Bajaj Finserv offers a similar below-industry discount with reasonable profitability. Bajaj Finance and Cholamandalam Investment and Finance both carry richer multiples relative to their solid returns, while Shriram Finance trades close to a fair valuation.
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Bajaj Finance: Hold
Bajaj Finance trades at Rs 986.60, down close to 16% from its 52-week high of Rs 1,176.40. It posts a healthy return on equity of 16.68%, but its price-to-earnings ratio of 29.65 is well above the industry average of 19.07. With the valuation already reflecting much of that profitability, this looks like a hold rather than a fresh buy.
Bajaj Finserv: Buy on Dips
Bajaj Finserv is at Rs 1,759.50, down close to 20% from its 52-week high of Rs 2,195.00. It combines a return on equity of 12.58% with a price-to-earnings ratio of 13.75, below the industry average of 19.07. That mix of a discounted valuation and reasonable profitability across its diversified lending, insurance and asset management businesses makes it one of the more attractive finance stocks to accumulate on dips.
Cholamandalam Investment and Finance: Hold
Cholamandalam Investment and Finance trades at Rs 1,656.70, down close to 15% from its 52-week high of Rs 1,952.50. It posts a return on equity of 17.18%, one of the strongest in this group, but its price-to-earnings ratio of 24.99 is above the industry average of 19.07. With that premium already reflecting much of the strong profitability, this looks like a hold rather than a fresh buy.
Shriram Finance: Hold
Shriram Finance is at Rs 995.90, down close to 14% from its 52-week high of Rs 1,153.70. It posts a return on equity of 15.21% with a price-to-earnings ratio of 20.61, close to the industry average of 19.07. There is nothing alarming here, but nothing compelling enough to stand out either, which makes this a straightforward hold.
Muthoot Finance: Buy on Dips
Muthoot Finance trades at Rs 2,821.60, down close to 32% from its 52-week high of Rs 4,149.50. It stands out with a price-to-earnings ratio of just 9.93 against an industry average of 19.07, alongside the strongest return on equity in this group at 28.01%. That combination of a steep discount and industry-leading profitability makes it the standout finance stock to watch for accumulation.
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What Ties These Finance Stocks Together
Across these finance stocks, Muthoot Finance and Bajaj Finserv currently offer the more attractive combination of below-industry valuations and solid to exceptional return on equity, while Bajaj Finance and Cholamandalam Investment and Finance's strong profitability comes at fuller multiples. Shriram Finance sits close to fair value on both counts. All five names in this group carry meaningfully higher debt-to-equity ratios than most non-financial businesses, which is typical for lenders that borrow to fund their loan books rather than a sign of financial stress on its own. Credit growth, borrowing costs and asset quality trends can all move these numbers meaningfully from one quarter to the next.
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Conclusion
Finance stocks in India currently show Muthoot Finance and Bajaj Finserv as the better placed picks for gradual accumulation among these finance stocks, while Bajaj Finance, Cholamandalam Investment and Finance and Shriram Finance are more reasonable holds given their fuller valuations. As always, treat this as a starting point rather than a final word.
Disclaimer: This article is for informational and educational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Stock market investments are subject to market risks. Please verify all data independently and consult a SEBI-registered investment adviser before making any investment decisions. Univest Financial Services Private Limited, SEBI Registered Investment Adviser, Registration No. INH000013776.
Frequently Asked Questions
A few common questions on these finance stocks, answered briefly below for quick reference.
Which finance stocks look attractive right now?
Muthoot Finance and Bajaj Finserv both combine below-industry valuations with solid to exceptional return on equity among these finance stocks.
Why is Muthoot Finance the cheapest stock in this group?
Muthoot Finance trades at a price-to-earnings ratio of just 9.93 against an industry average of 19.07, well below every other name here, while still delivering the strongest return on equity in the group at 28.01%.
Why do NBFCs carry so much debt?
Non-banking finance companies borrow funds to lend them out at a margin, so a higher debt-to-equity ratio is a normal feature of the business model rather than a sign of financial stress on its own.
Is Bajaj Finance overvalued?
Bajaj Finance trades at a price-to-earnings ratio well above the industry average, and while its 16.68% return on equity is healthy, the premium already reflects much of that strength, which is why it is rated a hold.
How does credit growth affect these stocks?
Faster loan book growth typically supports higher return on equity for lenders like Cholamandalam Investment and Finance and Shriram Finance, but it can also raise questions about asset quality if growth outpaces underwriting discipline.
Where can I track these finance stocks in real time?
You can track live prices, set price alerts, and follow quarterly results for Bajaj Finance, Bajaj Finserv, Cholamandalam Investment and Finance, Shriram Finance and Muthoot Finance using the Univest iOS App and Univest Android App.
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