Novus Loyalty (NOVUS) Share Price falls 9.07% on 14 October 2026

Novus Loyalty Share Price fell to Rs 184, down 9.07% from the previous close of Rs 202.35, with the company’s market capitalisation at Rs 314.66 crore. Novus Loyalty, a Micro Cap IT company, moved lower early in the session and remained under pressure through the day’s range. According to latest Univest figures, the price event is confirmed, but no company-specific catalyst is established. That makes Novus Loyalty Share Price news more about the market reading of the move than about a disclosed trigger. For readers tracking Novus Loyalty Share Price Today, the key question is what the numbers show on price action, valuation and sector context. Univest data also places the stock in the IT – Software space, where peer benchmarks help frame whether the current Novus Loyalty Share Price looks expensive or supported by fundamentals.

Novus Loyalty (NOVUS) Share Price Today: Price Action Analysis

Metric	Value
Current Price	Rs 184
Previous Close	Rs 202.35
Today's Move	-Rs 18.35 (-9.07%)
Open	Rs 202.85
High	Rs 202.85
Low	Rs 179
Market Capitalisation	Rs 314.66 crore
Market Cap Category	Micro Cap

Novus Loyalty Share Price Today shows a clear intraday decline. The stock opened at Rs 202.85, touched a high of Rs 202.85 and a low of Rs 179, before last trading at Rs 184. That puts the share price below both the opening level and the previous close of Rs 202.35. The day move was Rs -18.35, or -9.07%, and the market capitalisation stood at Rs 314.66 crore. With the company classified as a Micro Cap, Novus Loyalty Share Price is moving in a segment where even small changes can have a visible effect on the daily chart, although this note avoids technical analysis by policy. The price action is the main headline in Novus Loyalty Stock News today, and the session’s range gives investors a clean view of how sharply the stock moved during the trading window. The next layer is the fundamental context behind Novus Loyalty Share Price.

Novus Loyalty (NOVUS) Fundamental Analysis

Metric	Value
Market Capitalisation	Rs 314.66 crore
P/E Ratio	33.89x
P/B Ratio	5.12x
ROE	25.08%
ROCE	33.4%
EPS	Rs 5.97
Book Value Per Share	Rs 39.56
Dividend Yield	0%

Novus Loyalty (NOVUS) fundamental metrics show P/E 33.89x, P/B 5.12x, ROE 25.08%, ROCE 33.4%. Taken on their own, these numbers offer context rather than a trading signal.

Novus Loyalty has a market capitalisation of Rs 314.66 crore and falls in the Micro Cap category, which gives readers a sense of company size before judging valuation. On valuation, P/E at 33.89x, P/B at 5.12x should be read against the sector and peer benchmarks rather than as a standalone signal. Profitability is represented by ROE of 25.08% and ROCE of 33.4%, helping investors compare shareholder returns and capital efficiency. According to latest Univest data, additional metrics include EPS of Rs 5.97, book value per share of Rs 39.56, dividend yield of 0%, adding context to earnings, balance-sheet value and historical payout. Against the latest Univest same industry benchmark, these figures can be compared with benchmark median P/E of 22.34x, median ROE of 10.89%, median ROCE of 13.25%. They set out the fundamental picture and are not a rating on the stock.

Sector and Industry Context

Metric	Value
Sector	IT
Industry	IT – Software
Benchmark Scope	same industry
Company P/E Ratio	33.89x
Benchmark Median P/E	22.34x
Benchmark Average P/E	53.34x
Benchmark P/E Range	1.45x to 1,469.75x
Company P/B Ratio	5.12x
Benchmark Median P/B	1.97x
Benchmark Average P/B	5.23x
Company ROE	25.08%
Benchmark Median ROE	10.89%
Benchmark Average ROE	0.25%
Company ROCE	33.4%
Benchmark Median ROCE	13.25%
Benchmark Average ROCE	13.7%
Company Market Capitalisation	Rs 314.66 crore
Benchmark Median Market Cap	Rs 231.55 crore
Benchmark Average Market Cap	Rs 11,196.62 crore

Novus Loyalty (NOVUS) operates in the IT sector, within the IT – Software industry.

Novus Loyalty (NOVUS) has a P/E ratio of 33.89x, which is above the benchmark median of 22.34x, a difference of +51.7%. P/E is a valuation multiple and is not, by itself, a buy or sell signal.

Novus Loyalty (NOVUS) has a ROE of 25.08%, which is above the benchmark median of 10.89%, a difference of +130.3%. Novus Loyalty (NOVUS) has a ROCE of 33.4%, which is above the benchmark median of 13.25%, a difference of +152.08%.

Track stocks among today's decliners through the Univest top decliners screener. The peer table below provides the company-level comparison.

Peer Comparison

Company	Symbol	Market Cap (Cr)	P/E	P/B	ROE (%)	ROCE (%)
Tata Consultancy Services	TCS	7,69,531.03	15.89	6.89	49.11	66.25
Infosys	INFY	4,12,726.73	14.23	4.35	31.68	42.84
HCL Technologies	HCLTECH	3,31,067.14	19.57	4.71	23.13	31.2
Wipro	WIPRO	1,60,065.24	12.66	2.21	15.71	18.49
Tech Mahindra	TECHM	1,44,083.39	29.43	4.89	17	23.04

Novus Loyalty (NOVUS) has a P/E ratio of 33.89x compared with the displayed peer median of 15.89x. The comparison is relative and should not be read as a recommendation. Its ROE of 25.08% compares with a peer median of 23.13% across the companies shown in the table. ROCE stood at 33.4% versus the displayed peer median of 31.2%, providing a capital-efficiency comparison. Novus Loyalty (NOVUS) has a market capitalisation of Rs 314.66 crore. All 5 peers shown have a larger market capitalisation.

Why Investors Are Watching Novus Loyalty

• Novus Loyalty Share Price fell 9.07% in the latest session, so the day move itself is the first point of attention.
• The stock last traded at Rs 184 after opening at Rs 202.85 and touching a low of Rs 179.
• Novus Loyalty Share Price trades on a P/E of 33.89 and P/B of 5.12, both relevant to valuation tracking.
• ROE of 25.08% and ROCE of 33.4% give the market a profitability backdrop to assess.
• As a Micro Cap IT – Software company, Novus Loyalty Share Price sits in a segment where peer comparison matters.

About Novus Loyalty

Novus Loyalty operates in the IT – Software industry within the IT sector. The company is viewed through the lens of software services and related technology activity, and Novus Loyalty Share Price reflects how the market values that positioning today. The available figures show a Micro Cap company with Rs 314.66 crore market capitalisation, which places it far below the sector’s large listed leaders but still within a broad and active industry set. For Novus Loyalty Stock News readers, the business context matters because pricing, profitability and comparison against peers often shape how the stock is read in the market.

Track Novus Loyalty Share Price on Univest

Use Novus Loyalty (NOVUS) live share-price page, Univest top decliners screener, Univest market blogs to review live stock data, top decliners and related market analysis.

You can track Novus Loyalty Share Price on Univest for live updates, key valuation ratios, 52-week levels and broader market insights. Univest also brings together Novus Loyalty Fundamental Analysis, sector comparison and related stock pages in one place, making it easier to follow Novus Loyalty Stock News and Novus Loyalty Share Price Today without switching between sources.

Frequently Asked Questions

Why is Novus Loyalty Share Price falling today?

Ans. Novus Loyalty Share Price fell 9.07% to Rs 184 from Rs 202.35. Univest figures confirm the price action, but they do not point to a specific company trigger. The move is visible in the day’s range and opening level.

What is the current Novus Loyalty Share Price today?

Ans. Novus Loyalty Share Price was last traded at Rs 184. The stock opened at Rs 202.85, touched a high of Rs 202.85 and a low of Rs 179, giving readers a clear picture of Novus Loyalty Share Price Today.

How much did Novus Loyalty Share Price fall?

Ans. Novus Loyalty Share Price declined by Rs 18.35, or 9.07%, from the previous close of Rs 202.35. That is a sizeable single-day move for a Micro Cap company and is the main event in Novus Loyalty Stock News today.

What is Novus Loyalty market capitalisation?

Ans. Novus Loyalty Share Price is currently associated with a market capitalisation of Rs 314.66 crore. In Univest analysis, that places the company in the Micro Cap category and helps frame the stock against larger IT peers.

How does Novus Loyalty valuation compare with the IT sector?

Ans. Novus Loyalty Share Price trades at a P/E of 33.89 and P/B of 5.12. These are above the sector median P/E of 22.34 and P/B of 1.97, while ROE and ROCE compare favourably with sector medians.

What do ROE and ROCE show for Novus Loyalty?

Ans. Novus Loyalty Share Price is supported by ROE of 25.08% and ROCE of 33.4%. Those figures indicate strong return metrics versus the benchmark medians in IT – Software, although they do not remove day-to-day price swings.

What do EPS and book value mean for Novus Loyalty Share Price?

Ans. Novus Loyalty Share Price has EPS of Rs 5.97 and book value of Rs 39.56. EPS reflects earnings attributable to each share, while book value shows the accounting net worth behind each share at the latest Univest figures.

Does Novus Loyalty pay a dividend?

Ans. Novus Loyalty Share Price data shows a dividend yield of 0. That means no historical payout is reflected in the current figures, so investors tracking Novus Loyalty Stock Analysis should focus on earnings and valuation instead.

How does Novus Loyalty compare with peers?

Ans. Novus Loyalty Share Price trades at a higher P/E than TCS, Infosys, HCL Technologies and Wipro, while its ROE and ROCE sit below some of the larger leaders. Peer Comparison shows a premium valuation with smaller scale.