{"id":247955,"date":"2026-09-16T10:18:29","date_gmt":"2026-09-16T04:48:29","guid":{"rendered":"https:\/\/univest.in\/blogs-2\/?p=247955"},"modified":"2026-09-16T10:18:29","modified_gmt":"2026-09-16T04:48:29","slug":"century-business-media-initial-public-offering-day-3-subscription-16-september-2026","status":"publish","type":"post","link":"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/","title":{"rendered":"Century Business Media IPO Day 3: Subscription Closes Today, 16 September 2026"},"content":{"rendered":"<p style=\"border-left:4px solid #1F4E79;background:#EBF3FB;padding:10px 16px;font-style:italic;\"><em>Century Business Media IPO closes today, 16 Sep 2026. Subscribed 1.45x through Day 2 (5:03 PM): QIB 3.51x, NII 0.73x, Retail 0.58x. Price band Rs 70-74.<\/em><\/p>\n<div style=\"background:#F0F9FF;border-left:4px solid #2E7D32;border-radius:6px;padding:14px 18px;margin:18px 0;\">\n<p style=\"margin:0;color:#1F4E79;font-size:14px;\"><strong>Quick Answer<\/strong><\/p>\n<p style=\"margin:8px 0 0;\">The Century Business Media IPO is on its final day of bidding on 16 September 2026, with the subscription window closing today. The issue has built momentum through its bidding window, moving from 1.15 times at the Day 1 close to around 1.45 times by the close of Day 2, driven by strong QIB demand at 3.51 times, while NII and retail stood at 0.73 times and 0.58 times respectively. With bidding open until the end of today&#8217;s session, the final Century Business Media IPO subscription figure could move higher still before the deadline.<\/p>\n<\/p><\/div>\n<p>Century Business Media Limited, an Out-of-Home advertising services company, has reached the final day of its IPO subscription window today, 16 September 2026. The Century Business Media IPO opened on 11 September and is a book built SME issue worth about Rs 17.11 crore. The shares are proposed to list on the BSE SME platform.<\/p>\n<p>Demand for the issue has built steadily through the bidding window. The issue closed Day 1 subscribed 1.15 times overall, and by the close of Day 2 the overall book had climbed to around 1.45 times, with qualified institutional buyers leading strongly at 3.51 times, an unusual pattern for an SME issue this early in the window. Retail and NII bids have room to add further before today&#8217;s deadline.<\/p>\n<p style=\"margin-top:24px;\"><a href=\"https:\/\/univest.in\/user\/log-in?utm_source=blogs&#038;utm_medium=century-business-media-ipo-day3\"><strong>Click Here &#8211; Get Free Investment Predictions<\/strong><\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#Century_Business_Media_IPO_Details\" title=\"Century Business Media IPO Details\">Century Business Media IPO Details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#Century_Business_Media_IPO_Subscription_Status_Day_3\" title=\"Century Business Media IPO Subscription Status Day 3\">Century Business Media IPO Subscription Status Day 3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#How_to_Apply_for_the_Century_Business_Media_IPO\" title=\"How to Apply for the Century Business Media IPO\">How to Apply for the Century Business Media IPO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#FAQs\" title=\"FAQs\">FAQs<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#What_is_the_Century_Business_Media_IPO_subscription_status_on_Day_3\" title=\"What is the Century Business Media IPO subscription status on Day 3?\">What is the Century Business Media IPO subscription status on Day 3?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#When_does_the_Century_Business_Media_IPO_close\" title=\"When does the Century Business Media IPO close?\">When does the Century Business Media IPO close?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#What_is_the_Century_Business_Media_IPO_price_band_and_lot_size\" title=\"What is the Century Business Media IPO price band and lot size?\">What is the Century Business Media IPO price band and lot size?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#Which_category_led_the_Century_Business_Media_IPO_subscription\" title=\"Which category led the Century Business Media IPO subscription?\">Which category led the Century Business Media IPO subscription?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#What_is_the_Century_Business_Media_IPO_GMP\" title=\"What is the Century Business Media IPO GMP?\">What is the Century Business Media IPO GMP?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#How_do_I_apply_for_the_Century_Business_Media_IPO_before_it_closes\" title=\"How do I apply for the Century Business Media IPO before it closes?\">How do I apply for the Century Business Media IPO before it closes?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#When_will_the_Century_Business_Media_IPO_be_allotted_and_listed\" title=\"When will the Century Business Media IPO be allotted and listed?\">When will the Century Business Media IPO be allotted and listed?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#What_is_the_reservation_split_in_the_Century_Business_Media_IPO\" title=\"What is the reservation split in the Century Business Media IPO?\">What is the reservation split in the Century Business Media IPO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/univest.in\/blogs-2\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\/#What_does_Century_Business_Media_Limited_do\" title=\"What does Century Business Media Limited do?\">What does Century Business Media Limited do?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Century_Business_Media_IPO_Details\"><\/span><strong>Century Business Media IPO Details<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The table below sets out the key parameters of the issue.<\/p>\n<table border=\"1\" cellpadding=\"6\" cellspacing=\"0\">\n<tr>\n<td><strong>Open Date<\/strong><\/td>\n<td>11 September 2026<\/td>\n<\/tr>\n<tr>\n<td><strong>Close Date<\/strong><\/td>\n<td>16 September 2026<\/td>\n<\/tr>\n<tr>\n<td><strong>Price Band<\/strong><\/td>\n<td>Rs 70 to Rs 74 per share<\/td>\n<\/tr>\n<tr>\n<td><strong>Lot Size<\/strong><\/td>\n<td>1,600 shares<\/td>\n<\/tr>\n<tr>\n<td><strong>Issue Size<\/strong><\/td>\n<td>Rs 17.11 crore<\/td>\n<\/tr>\n<tr>\n<td><strong>Issue Type<\/strong><\/td>\n<td>Book Built Issue, SME<\/td>\n<\/tr>\n<tr>\n<td><strong>Listing At<\/strong><\/td>\n<td>BSE SME<\/td>\n<\/tr>\n<tr>\n<td><strong>Allotment Date<\/strong><\/td>\n<td>17 September 2026<\/td>\n<\/tr>\n<tr>\n<td><strong>Listing Date<\/strong><\/td>\n<td>21 September 2026<\/td>\n<\/tr>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Century_Business_Media_IPO_Subscription_Status_Day_3\"><\/span><strong>Century Business Media IPO Subscription Status Day 3<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The table below tracks how the issue has moved through its bidding window, from the Day 1 close through to the close of Day 2.<\/p>\n<table border=\"1\" cellpadding=\"6\" cellspacing=\"0\">\n<tr>\n<th>Session<\/th>\n<th>Overall<\/th>\n<th>QIB<\/th>\n<th>NII<\/th>\n<th>Retail<\/th>\n<\/tr>\n<tr>\n<td>Day 1 close (11 Sep)<\/td>\n<td>1.15x<\/td>\n<td colspan=\"3\">Category split not fully available<\/td>\n<\/tr>\n<tr>\n<td>Day 2 close (15 Sep, 5:03 PM)<\/td>\n<td>1.45x<\/td>\n<td>3.51x<\/td>\n<td>0.73x<\/td>\n<td>0.58x<\/td>\n<\/tr>\n<tr>\n<td>Day 3, closing day so far (16 Sep)<\/td>\n<td colspan=\"4\">Updating through the session<\/td>\n<\/tr>\n<\/table>\n<p>Qualified institutional buyers have led demand for the issue through the bidding window, a notable pattern for an SME issue, while retail and NII bidding still have room to grow. With bidding open until the end of today&#8217;s session, the final numbers should be confirmed on BSE once the window shuts.<\/p>\n<p style=\"margin-top:24px;\"><a href=\"https:\/\/univest.in\/screeners\"><strong>Track Subscription Status for the issue on the Univest Screener<\/strong><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Apply_for_the_Century_Business_Media_IPO\"><\/span><strong>How to Apply for the Century Business Media IPO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li>Open a Demat and trading account with a SEBI-registered broker such as Univest if you do not already have one.<\/li>\n<li>Select the issue on your broker app or net banking platform and enter your bid quantity and price within the Rs 70 to Rs 74 band, in multiples of 1,600 shares.<\/li>\n<li>Submit the application through the UPI-based ASBA method so the bid amount is blocked rather than debited immediately.<\/li>\n<li>Approve the UPI mandate on your phone well before the cut off today, since the issue closes for good after this session.<\/li>\n<\/ol>\n<p style=\"margin-top:24px;\"><em>Download the <a href=\"http:\/\/apps.apple.com\/in\/app\/univest-stocks-investment\/id6443753518\" rel=\"nofollow noopener\" target=\"_blank\">Univest iOS App<\/a> or <a href=\"http:\/\/play.google.com\/store\/apps\/details?id=com.univest.capp&#038;hl=en_IN\" rel=\"nofollow noopener\" target=\"_blank\">Univest Android App<\/a> to apply for the issue before it closes today.<\/em><\/p>\n<p>Grey market premium (GMP) is an unofficial, unregulated indicator for the issue that is not endorsed by SEBI, NSE, or BSE. Investors looking for indicative GMP data can go through other relevant sources, though such figures should never be the sole basis for an investment decision.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The issue closes today having built to around 1.45 times overall through Day 2, led by unusually strong QIB demand for an SME issue. Investors considering the issue should review the company financials and SME liquidity risks in the RHP on bseindia.com, and apply only after independent due diligence before the window shuts today.<\/p>\n<div style=\"background:#CC0000;border-radius:8px;padding:16px 20px;margin:24px 0;\">\n<p style=\"color:#FFFFFF;font-size:13px;line-height:1.7;margin:0;\"><strong style=\"color:#FFFFFF;\">Disclaimer:<\/strong> Data and figures in this article are sourced from publicly available information. These may or may not be accurate. Please verify all data with the official NSE (nseindia.com) and BSE (bseindia.com) websites before making any investment decision. Investments in securities are subject to market risk. This content is for educational purposes only and is not investment advice by Univest (SEBI RA INH000013776).<\/p>\n<\/p><\/div>\n<h2><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>FAQs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"What_is_the_Century_Business_Media_IPO_subscription_status_on_Day_3\"><\/span><strong>What is the Century Business Media IPO subscription status on Day 3?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> On the closing day, 16 September 2026, the issue carries forward a Day 2 close of 1.45 times overall, with QIB at 3.51 times, NII at 0.73 times, and retail at 0.58 times, and figures are updating through today&#8217;s final session.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"When_does_the_Century_Business_Media_IPO_close\"><\/span><strong>When does the Century Business Media IPO close?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The issue closes for subscription today, 16 September 2026, having opened on 11 September 2026.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_the_Century_Business_Media_IPO_price_band_and_lot_size\"><\/span><strong>What is the Century Business Media IPO price band and lot size?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The issue price band is Rs 70 to Rs 74 per share, with a lot size of 1,600 shares, taking the minimum investment to about Rs 2,36,800 for two lots.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Which_category_led_the_Century_Business_Media_IPO_subscription\"><\/span><strong>Which category led the Century Business Media IPO subscription?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Qualified institutional buyers led the issue through Day 2, reaching 3.51 times, an unusually strong showing for an SME issue this early, while NII stood at 0.73 times and retail at 0.58 times.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_the_Century_Business_Media_IPO_GMP\"><\/span><strong>What is the Century Business Media IPO GMP?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Grey market premium (GMP) is an unofficial, unregulated indicator for the issue that is not endorsed by SEBI, NSE, or BSE. Investors looking for indicative GMP data can go through other relevant sources, though such figures should never be the sole basis for an investment decision.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_do_I_apply_for_the_Century_Business_Media_IPO_before_it_closes\"><\/span><strong>How do I apply for the Century Business Media IPO before it closes?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> You can apply for the issue through your SEBI-registered broker or UPI-enabled banking app using the ASBA method, entering your bid in multiples of 1,600 shares within the Rs 70 to Rs 74 band and approving the UPI mandate before today&#8217;s cut off.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"When_will_the_Century_Business_Media_IPO_be_allotted_and_listed\"><\/span><strong>When will the Century Business Media IPO be allotted and listed?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The issue allotment is expected to be finalised on 17 September 2026, with listing on the BSE SME platform tentatively scheduled for 21 September 2026.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_the_reservation_split_in_the_Century_Business_Media_IPO\"><\/span><strong>What is the reservation split in the Century Business Media IPO?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Of the net offer in the issue, qualified institutional buyers are allocated about 49.78 percent, non-institutional investors about 15.09 percent, and retail individual investors about 35.13 percent.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_does_Century_Business_Media_Limited_do\"><\/span><strong>What does Century Business Media Limited do?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Century Business Media Limited provides advertising services focused on Out-of-Home media formats, including Airport, Railway and Metro Out-of-Home advertising across multiple Indian cities.<\/p>\n<div class=\"faq-schema\"><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What is the issue subscription status on Day 3?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"On the closing day, 16 September 2026, the issue carries forward a Day 2 close of 1.45 times overall, with QIB at 3.51 times, NII at 0.73 times, and retail at 0.58 times, and figures are updating through today's final session.\"}},{\"@type\":\"Question\",\"name\":\"When does the issue close?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The issue closes for subscription today, 16 September 2026, having opened on 11 September 2026.\"}},{\"@type\":\"Question\",\"name\":\"What is the issue price band and lot size?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The issue price band is Rs 70 to Rs 74 per share, with a lot size of 1,600 shares, taking the minimum investment to about Rs 2,36,800 for two lots.\"}},{\"@type\":\"Question\",\"name\":\"Which category led the issue subscription?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Qualified institutional buyers led the issue through Day 2, reaching 3.51 times, an unusually strong showing for an SME issue this early, while NII stood at 0.73 times and retail at 0.58 times.\"}},{\"@type\":\"Question\",\"name\":\"What is the issue GMP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Grey market premium (GMP) is an unofficial, unregulated indicator for the issue that is not endorsed by SEBI, NSE, or BSE. 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Day 3 subscription status and how to apply.\",\"author\":{\"@type\":\"Organization\",\"name\":\"Univest\"},\"publisher\":{\"@type\":\"Organization\",\"name\":\"Univest\"},\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/univest.in\/blogs\/century-business-media-initial-public-offering-day-3-subscription-16-september-2026\"}}<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Century Business Media IPO closes today. Day 3 subscription status and how to apply before the window shuts.<\/p>\n","protected":false},"author":29,"featured_media":247954,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1281],"tags":[],"class_list":["post-247955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ipo"],"metadata":{"rank_math_internal_links_processed":["1"],"_thumbnail_id":["247954"],"rank_math_title":["Century Business Media IPO Day 3 Subscription Status 16 Sep 2026"],"rank_math_description":["Century Business Media IPO closes today, 16 September 2026. 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