{"id":196688,"date":"2026-08-11T13:18:36","date_gmt":"2026-08-11T07:48:36","guid":{"rendered":"https:\/\/univest.in\/blogs-2\/?p=196688"},"modified":"2026-08-11T13:18:37","modified_gmt":"2026-08-11T07:48:37","slug":"senco-gold-vs-thangamayil-jewellery-comparison","status":"publish","type":"post","link":"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/","title":{"rendered":"Senco Gold vs Thangamayil Jewellery: Share Price, Comparison and Key Differences"},"content":{"rendered":"<div class=\"meta-block\"><\/div>\n<p style=\"border-left: 4px solid #1F4E79; background: #EBF3FB; padding: 10px 16px; font-style: italic;\"><em>Senco Gold MCap Rs 6,371 Cr, PE 11.09x, ROE 22.85%, D\/E 1.07. Thangamayil Jewellery MCap Rs 16,391 Cr, PE 41.92x, ROE 24.83%, D\/E 0.64.<\/em><\/p>\n<p>Senco Gold vs Thangamayil Jewellery is a comparison regional jewellery investors look up when evaluating two listed Indian regional jewellery retailers. Senco Gold and Diamonds, a Kolkata-based jewellery retailer, is the largest organised jewellery chain in East India selling gold, diamond and silver jewellery through 135+ stores across Eastern and Central India. Thangamayil Jewellery, a Madurai-based company, operates gold and diamond jewellery stores primarily in Tamil Nadu. Both Senco Gold vs Thangamayil Jewellery are profitable regional jewellery retailers with high ROE from their jewellery retail model.<\/p>\n<p>This Senco Gold vs Thangamayil Jewellery article covers reach and market position, key products, latest declared results and stock valuation. The Senco Gold vs Thangamayil Jewellery data below is sourced from Groww and public company filings and reflects the most recently available information at the time of writing.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Senco_Gold_vs_Thangamayil_Jewellery_Reach_and_Market_Position\" title=\"Senco Gold vs Thangamayil Jewellery: Reach and Market Position\">Senco Gold vs Thangamayil Jewellery: Reach and Market Position<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Senco_Gold_vs_Thangamayil_Jewellery_Key_Products_and_Business_Mix\" title=\"Senco Gold vs Thangamayil Jewellery: Key Products and Business Mix\">Senco Gold vs Thangamayil Jewellery: Key Products and Business Mix<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Senco_Gold_vs_Thangamayil_Jewellery_Latest_Results\" title=\"Senco Gold vs Thangamayil Jewellery: Latest Results\">Senco Gold vs Thangamayil Jewellery: Latest Results<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Senco_Gold_vs_Thangamayil_Jewellery_Stock_and_Valuation\" title=\"Senco Gold vs Thangamayil Jewellery: Stock and Valuation\">Senco Gold vs Thangamayil Jewellery: Stock and Valuation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Senco_Gold_vs_Thangamayil_Jewellery_Quick_Comparison_Table\" title=\"Senco Gold vs Thangamayil Jewellery: Quick Comparison Table\">Senco Gold vs Thangamayil Jewellery: Quick Comparison Table<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Frequently_Asked_Questions\" title=\"Frequently Asked Questions\">Frequently Asked Questions<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#What_does_Senco_Gold_sell\" title=\"What does Senco Gold sell?\">What does Senco Gold sell?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#What_does_Thangamayil_sell\" title=\"What does Thangamayil sell?\">What does Thangamayil sell?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Why_is_Senco_cheaper_on_PE_than_Thangamayil\" title=\"Why is Senco cheaper on PE than Thangamayil?\">Why is Senco cheaper on PE than Thangamayil?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Are_jewellery_stocks_affected_by_gold_prices\" title=\"Are jewellery stocks affected by gold prices?\">Are jewellery stocks affected by gold prices?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Which_is_larger_Senco_or_Thangamayil\" title=\"Which is larger, Senco or Thangamayil?\">Which is larger, Senco or Thangamayil?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Are_Senco_and_Thangamayil_in_Nifty_50\" title=\"Are Senco and Thangamayil in Nifty 50?\">Are Senco and Thangamayil in Nifty 50?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/univest.in\/blogs-2\/senco-gold-vs-thangamayil-jewellery-comparison\/#Do_they_pay_dividends\" title=\"Do they pay dividends?\">Do they pay dividends?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Senco_Gold_vs_Thangamayil_Jewellery_Reach_and_Market_Position\"><\/span><strong>Senco Gold vs Thangamayil Jewellery: Reach and Market Position<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>On the Senco Gold side of the Senco Gold vs Thangamayil Jewellery comparison, Senco Gold operates 135+ stores in West Bengal, Odisha, Bihar, Jharkhand and other eastern states. Market capitalisation is Rs 6,371 Cr.<\/p>\n<p style=\"margin-top: 24px;\"><a href=\"https:\/\/univest.in\/user\/log-in?utm_source=blogs&amp;utm_medium=senco-vs-thangamayil\"><strong>Click Here &#8211; Get Free Investment Predictions<\/strong><\/a><\/p>\n<p>On the Thangamayil Jewellery side of the Senco Gold vs Thangamayil Jewellery comparison, Thangamayil Jewellery operates stores primarily in Tamil Nadu (Madurai, Chennai and tier-2 South Tamil Nadu cities). Market capitalisation is Rs 16,391 Cr.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Senco_Gold_vs_Thangamayil_Jewellery_Key_Products_and_Business_Mix\"><\/span><strong>Senco Gold vs Thangamayil Jewellery: Key Products and Business Mix<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In the Senco Gold vs Thangamayil Jewellery product comparison, Senco Gold offers: Senco earns from gold jewellery retail (plain gold, diamond-studded, silver). EPS is Rs 35.04. PE is 11.09x, ROE 22.85 percent, D\/E 1.07.<\/p>\n<p>For Thangamayil Jewellery in this Senco Gold vs Thangamayil Jewellery breakdown: Thangamayil earns from gold jewellery retail and old gold exchange. EPS is Rs 125.81. PE is 41.92x, ROE 24.83 percent, D\/E 0.64.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Senco_Gold_vs_Thangamayil_Jewellery_Latest_Results\"><\/span><strong>Senco Gold vs Thangamayil Jewellery: Latest Results<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Senco Gold vs Thangamayil Jewellery results for Senco Gold: Senco Gold has a market cap of Rs 6,371 Cr and PE of 11.09x. ROE is 22.85 percent. Senco is dramatically cheaper on PE than Thangamayil with a comparable ROE.<\/p>\n<p>The Senco Gold vs Thangamayil Jewellery results for Thangamayil Jewellery: Thangamayil Jewellery has a market cap of Rs 16,391 Cr and PE of 41.92x. ROE is 24.83 percent. Thangamayil is 2.6 times larger than Senco and commands a substantial premium PE.<\/p>\n<p style=\"margin-top: 24px;\"><a href=\"https:\/\/univest.in\/screeners\"><strong>Compare Senco Gold and Thangamayil Jewellery Fundamentals on the Univest Screener<\/strong><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Senco_Gold_vs_Thangamayil_Jewellery_Stock_and_Valuation\"><\/span><strong>Senco Gold vs Thangamayil Jewellery: Stock and Valuation<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Senco Gold vs Thangamayil Jewellery stock comparison uses the latest available market data from Groww. Investors tracking Senco Gold vs Thangamayil Jewellery should verify current prices on NSE or BSE before trading.<\/p>\n<p>Senco Gold vs Thangamayil at current valuations: Senco trades at Rs 6,371 Cr market cap, PE 11.09x, ROE 22.85 percent. Thangamayil trades at Rs 16,391 Cr market cap, PE 41.92x, ROE 24.83 percent. Senco is very cheap on PE relative to Thangamayil with nearly the same ROE. Thangamayil commands a premium for its Tamil Nadu market dominance.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Senco_Gold_vs_Thangamayil_Jewellery_Quick_Comparison_Table\"><\/span><strong>Senco Gold vs Thangamayil Jewellery: Quick Comparison Table<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Senco Gold vs Thangamayil Jewellery comparison table below summarises the key metrics covered in this article side by side.<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<th style=\"border: 1px solid #ccc; padding: 8px;\">Parameter<\/th>\n<th style=\"border: 1px solid #ccc; padding: 8px;\"><a href=\"https:\/\/univest.in\/stocks\/senco-gold-ltd\">Senco Gold<\/a><\/th>\n<th style=\"border: 1px solid #ccc; padding: 8px;\"><a href=\"https:\/\/univest.in\/stocks\/thangamayil-jewellery-ltd\">Thangamayil Jewellery<\/a><\/th>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Sector<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Gold + diamond jewellery retail: East India (Bengal, Odisha, Bihar)<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Gold + diamond jewellery retail: Tamil Nadu (Madurai, tier-2 South TN)<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Market Cap<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Rs 6,371 Cr<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Rs 16,391 Cr<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">P\/E Ratio<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">11.09x<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">41.92x<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">ROE<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">22.85%<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">24.83%<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Debt to Equity<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">1.07<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">0.64<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Stores<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">135+ (Eastern + Central India)<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Tamil Nadu dominant<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">Dividend<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">0.26%<\/td>\n<td style=\"border: 1px solid #ccc; padding: 8px;\">0.34%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Senco Gold vs Thangamayil Jewellery comparison above covers the key data points on reach, products, results and valuation. Senco Gold vs Thangamayil Jewellery covers two high-ROE regional jewellery retailers. Senco dominates East India jewellery retail at a very cheap PE (11.09x). Thangamayil dominates South Tamil Nadu at a premium PE (41.92x). Both have strong ROEs from jewellery retail model. Senco vs Thangamayil investors should review same-store sales growth, store additions and gold price impact on gross margins. Senco Gold vs Thangamayil Jewellery are both profitable regional jewellery investments. Consult a SEBI-registered advisor for personalised guidance.<\/p>\n<p style=\"margin-top: 24px;\"><em>Download the <a href=\"https:\/\/apps.apple.com\/in\/app\/univest\/id1543832872\" rel=\"nofollow noopener\" target=\"_blank\">Univest iOS App<\/a> or <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.univest.android\" rel=\"nofollow noopener\" target=\"_blank\">Univest Android App<\/a> to track Senco Gold and Thangamayil Jewellery live price and get daily stock recommendations.<\/em><\/p>\n<div style=\"background: #CC0000; border-radius: 8px; padding: 16px 20px; margin: 24px 0;\">\n<p style=\"color: #ffffff; font-size: 13px; line-height: 1.7; margin: 0;\"><strong style=\"color: #ffffff;\">Disclaimer:<\/strong> Data and figures in this article are sourced from publicly available information, including company results filings and exchange data, and are current as of the time of writing. These may or may not be accurate. Please verify all data with the official NSE (nseindia.com) and BSE (bseindia.com) websites before making any investment decision. Investments in securities are subject to market risk. This content is for educational purposes only and is not investment advice by Univest (SEBI RA INH000013776).<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span><strong>Frequently Asked Questions<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"What_does_Senco_Gold_sell\"><\/span><strong>What does Senco Gold sell?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Senco Gold and Diamonds is the largest organised jewellery chain in East India selling gold jewellery (plain gold, 22kt and 18kt), diamond-studded jewellery and silver articles through 135+ own stores.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_does_Thangamayil_sell\"><\/span><strong>What does Thangamayil sell?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Thangamayil Jewellery sells gold jewellery (traditional South Indian designs, wedding jewellery), diamond jewellery and old gold exchange through its stores concentrated in Madurai and tier-2 South Tamil Nadu cities.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Why_is_Senco_cheaper_on_PE_than_Thangamayil\"><\/span><strong>Why is Senco cheaper on PE than Thangamayil?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Senco&#8217;s PE of 11.09x is significantly lower than Thangamayil&#8217;s 41.92x despite similar ROE. This may reflect Thangamayil&#8217;s faster growth, South Indian jewellery market premium valuation and concentrated Tamil Nadu market dominance.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Are_jewellery_stocks_affected_by_gold_prices\"><\/span><strong>Are jewellery stocks affected by gold prices?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Yes. High gold prices increase the cost of inventory but also raise the average transaction value. Jewellery retailers manage gold price risk through gold leasing and inventory management. Higher gold prices can also increase discretionary delay in purchases.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Which_is_larger_Senco_or_Thangamayil\"><\/span><strong>Which is larger, Senco or Thangamayil?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Thangamayil Jewellery at Rs 16,391 Cr is approximately 2.6 times larger than Senco Gold at Rs 6,371 Cr.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Are_Senco_and_Thangamayil_in_Nifty_50\"><\/span><strong>Are Senco and Thangamayil in Nifty 50?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Neither is in Nifty 50. Both are tracked in smaller indices.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Do_they_pay_dividends\"><\/span><strong>Do they pay dividends?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Yes. Both pay small dividends &#8211; Senco approximately 0.26 percent and Thangamayil approximately 0.34 percent.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Senco Gold vs Thangamayil Jewellery compared on regional gold jewellery retail, ROE and valuation. 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