{"id":138594,"date":"2026-07-02T17:31:20","date_gmt":"2026-07-02T12:01:20","guid":{"rendered":"https:\/\/univest.in\/blogs-2\/?p=138594"},"modified":"2026-07-02T17:31:21","modified_gmt":"2026-07-02T12:01:21","slug":"avenue-supermarts-share-price-falls-profit-booking","status":"publish","type":"post","link":"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/","title":{"rendered":"Avenue Supermarts Share Price Falls Nearly 3 Percent Amid Profit Booking"},"content":{"rendered":"<div class=\"meta-block\"><\/div>\n<p style=\"border-left: 4px solid #1F4E79; background: #EBF3FB; padding: 10px 16px; font-style: italic;\"><em>Avenue Supermarts (DMart) Rs 4,202.30 (-2.92%). Trades at ~94x PE. Morgan Stanley Overweight, target Rs 5,083. No dividends paid since 2017 listing.<\/em><\/p>\n<p>Avenue Supermarts share price fell 2.92 percent to Rs 4,202.30 on Thursday, with the operator of the DMart retail chain seeing profit booking today even as no single confirmed company specific trigger has been identified behind the move.<\/p>\n<p>Today&#8217;s decline in Avenue Supermarts share price comes as the stock trades at a rich valuation of around 94 times trailing earnings, a premium multiple that some brokerages and independent analysts have flagged as leaving limited room for error, making the stock more susceptible to profit booking during periods of broader market caution.<\/p>\n<p style=\"margin-top: 24px;\"><a href=\"https:\/\/univest.in\/user\/log-in?utm_source=blogs&amp;utm_medium=avenue-supermarts-profit-booking\"><strong>Click Here &#8211; Get Free Investment Predictions<\/strong><\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#Whats_Behind_Avenue_Supermarts_Share_Price_Today\" title=\"What&#8217;s Behind Avenue Supermarts Share Price Today\">What&#8217;s Behind Avenue Supermarts Share Price Today<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#Avenue_Supermarts_Key_Metrics\" title=\"Avenue Supermarts Key Metrics\">Avenue Supermarts Key Metrics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#Key_Risks_to_Watch_on_Avenue_Supermarts_Share_Price\" title=\"Key Risks to Watch on Avenue Supermarts Share Price\">Key Risks to Watch on Avenue Supermarts Share Price<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#FAQs_on_Avenue_Supermarts_Share_Price\" title=\"FAQs on Avenue Supermarts Share Price\">FAQs on Avenue Supermarts Share Price<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#1_Why_did_Avenue_Supermarts_share_price_fall_today\" title=\"1. Why did Avenue Supermarts share price fall today?\">1. Why did Avenue Supermarts share price fall today?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#2_What_is_Avenue_Supermarts_PE_ratio\" title=\"2. What is Avenue Supermarts&#8217; PE ratio?\">2. What is Avenue Supermarts&#8217; PE ratio?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#3_What_is_Morgan_Stanleys_rating_on_Avenue_Supermarts\" title=\"3. What is Morgan Stanley&#8217;s rating on Avenue Supermarts?\">3. What is Morgan Stanley&#8217;s rating on Avenue Supermarts?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#4_Does_Avenue_Supermarts_pay_dividends\" title=\"4. Does Avenue Supermarts pay dividends?\">4. Does Avenue Supermarts pay dividends?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#5_What_recent_investments_has_Avenue_Supermarts_made\" title=\"5. What recent investments has Avenue Supermarts made?\">5. What recent investments has Avenue Supermarts made?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/univest.in\/blogs-2\/avenue-supermarts-share-price-falls-profit-booking\/#6_What_are_the_key_risks_to_Avenue_Supermarts_share_price\" title=\"6. What are the key risks to Avenue Supermarts share price?\">6. What are the key risks to Avenue Supermarts share price?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Whats_Behind_Avenue_Supermarts_Share_Price_Today\"><\/span><strong>What&#8217;s Behind Avenue Supermarts Share Price Today<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/univest.in\/stocks\/dmart\/avenue-supermarts-ltd-share-price-today\">Avenue Supermarts<\/a>, which operates the DMart value retail chain founded by veteran investor Radhakishan Damani, has built its business on an &#8220;Everyday Low Cost, Everyday Low Price&#8221; model across grocery, FMCG and general merchandise categories. Despite today&#8217;s decline, brokerage views on Avenue Supermarts share price remain mixed to positive, with Morgan Stanley maintaining an Overweight rating and a target price of Rs 5,083, well above current trading levels.<\/p>\n<p>The company has continued expanding its footprint, adding new stores and recently investing Rs 149.99 crore in Avenue E-Commerce, which operates DMart Ready and reported FY26 turnover of Rs 4,093.61 crore, alongside a Rs 106.2 crore acquisition of commercial property in Bengaluru, growth initiatives that continue even as Avenue Supermarts share price corrects today.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Avenue_Supermarts_Key_Metrics\"><\/span><strong>Avenue Supermarts Key Metrics<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"6\">\n<tbody>\n<tr>\n<th>Metric<\/th>\n<th>Value<\/th>\n<\/tr>\n<tr>\n<td>CMP<\/td>\n<td>Rs 4,202.30<\/td>\n<\/tr>\n<tr>\n<td>Day Change<\/td>\n<td>-2.92%<\/td>\n<\/tr>\n<tr>\n<td>PE Ratio<\/td>\n<td>~94x<\/td>\n<\/tr>\n<tr>\n<td>Morgan Stanley Target<\/td>\n<td>Rs 5,083 (Overweight)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"margin-top: 24px;\"><a href=\"https:\/\/univest.in\/screeners\"><strong>Check the Univest Screener for Live Retail Sector Data<\/strong><\/a><\/p>\n<p>Avenue Supermarts share price has not benefited from dividend payouts since its 2017 listing, meaning investor returns have historically depended entirely on capital appreciation, a dynamic that puts additional emphasis on the stock&#8217;s growth trajectory and valuation multiple during periods of price weakness like today.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Key_Risks_to_Watch_on_Avenue_Supermarts_Share_Price\"><\/span><strong>Key Risks to Watch on Avenue Supermarts Share Price<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Some technical analysis has flagged bearish signals for Avenue Supermarts, including lower highs, lower lows and an RSI reading below 50, patterns that suggest near term momentum has turned cautious even as longer term brokerage targets remain constructive. Given the stock&#8217;s premium valuation, any signs of same-store sales growth slowing or margin pressure in upcoming quarterly results could trigger a more pronounced correction in Avenue Supermarts share price.<\/p>\n<p><em>Quick take: today&#8217;s fall in Avenue Supermarts share price looks like valuation sensitive profit booking rather than a reaction to any specific negative news, though the stock&#8217;s premium multiple means it will likely remain more volatile than lower valued retail peers.<\/em><\/p>\n<p style=\"margin-top: 24px;\"><em>Download the <a href=\"http:\/\/apps.apple.com\/in\/app\/univest-stocks-investment\/id6443753518\" rel=\"nofollow noopener\" target=\"_blank\">Univest iOS App<\/a> or <a href=\"http:\/\/play.google.com\/store\/apps\/details?id=com.univest.capp&amp;hl=en_IN\" rel=\"nofollow noopener\" target=\"_blank\">Univest Android App<\/a> to track Avenue Supermarts&#8217; live price and updates.<\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Avenue Supermarts share price fell nearly 3 percent today amid profit booking, even as the DMart operator continues expanding its store footprint and e-commerce business, and Morgan Stanley maintains an Overweight rating well above current levels. With the stock&#8217;s premium valuation leaving limited room for error, investors should track upcoming same-store sales and margin trends closely as the key determinants of whether current levels are sustainable. This article is for educational purposes and is not investment advice; consult a SEBI-registered investment adviser before making any investment decision.<\/p>\n<div style=\"background: #CC0000; border-radius: 8px; padding: 16px 20px; margin: 24px 0;\">\n<p style=\"color: #ffffff; font-size: 13px; line-height: 1.7; margin: 0;\"><strong style=\"color: #ffffff;\">Disclaimer:<\/strong> Data and figures in this article are sourced from publicly available information. These may or may not be accurate. Please verify all data with the official NSE (nseindia.com) and BSE (bseindia.com) websites before making any investment decision. Investments in securities are subject to market risk. This content is for educational purposes only and is not investment advice by Univest (SEBI RA INH000013776).<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"FAQs_on_Avenue_Supermarts_Share_Price\"><\/span><strong>FAQs on Avenue Supermarts Share Price<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Why_did_Avenue_Supermarts_share_price_fall_today\"><\/span><strong>1. Why did Avenue Supermarts share price fall today?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The stock fell nearly 3 percent amid profit booking, with no single confirmed company specific trigger identified; the decline appears tied to the stock&#8217;s premium valuation.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_What_is_Avenue_Supermarts_PE_ratio\"><\/span><strong>2. What is Avenue Supermarts&#8217; PE ratio?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The stock trades at approximately 94 times trailing earnings, a premium multiple relative to broader retail sector peers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_What_is_Morgan_Stanleys_rating_on_Avenue_Supermarts\"><\/span><strong>3. What is Morgan Stanley&#8217;s rating on Avenue Supermarts?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> Morgan Stanley maintains an Overweight rating with a target price of Rs 5,083, well above current trading levels.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Does_Avenue_Supermarts_pay_dividends\"><\/span><strong>4. Does Avenue Supermarts pay dividends?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> No, the company has not paid dividends since its 2017 listing, meaning investor returns depend entirely on capital appreciation.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_What_recent_investments_has_Avenue_Supermarts_made\"><\/span><strong>5. What recent investments has Avenue Supermarts made?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The company invested Rs 149.99 crore in Avenue E-Commerce, which operates DMart Ready, and acquired commercial property in Bengaluru for Rs 106.2 crore.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_What_are_the_key_risks_to_Avenue_Supermarts_share_price\"><\/span><strong>6. What are the key risks to Avenue Supermarts share price?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Ans.<\/strong> The stock&#8217;s premium valuation leaves limited room for error, and any slowdown in same-store sales growth or margin pressure could trigger a more pronounced correction.<\/p>\n<div class=\"faq-schema\"><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Why did Avenue Supermarts share price fall today?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The stock fell nearly 3 percent amid profit booking, with no single confirmed company specific trigger identified; the decline appears tied to the stock's premium valuation.\"}},{\"@type\":\"Question\",\"name\":\"What is Avenue Supermarts' PE ratio?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The stock trades at approximately 94 times trailing earnings, a premium multiple relative to 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price?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The stock's premium valuation leaves limited room for error, and any slowdown in same-store sales growth or margin pressure could trigger a more pronounced correction.\"}}]}<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Avenue Supermarts share price fell nearly 3 percent today, with the DMart operator&#8217;s premium valuation in focus amid broader market 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